Bright, Bold Makeup

Lip Velvet

$25.00
Rated 4.6 out of 5
Based on 295 reviews

Our bold, best-selling liquid lipstick is the stuff of legends. With one swipe, get full coverage pigment and a comfortable velvet texture that dries down to a smudge-proof, budge-proof matte finish.

  • Why You Need It
  • How to Use
  • Clean15™ Ingredients

Some Helpful Extra Deets

You deserve to “set it and forget it”. Apply once and forego the touch-ups with Lip Velvet’s smudge-proof, budge-proof, and kiss-proof formula.


Infused with coconut oil, shea butter, and vitamin E, Lip Velvet delivers one-swipe liquid lip color that hydrates and nourishes, too.


Soothing ingredients prevent your lip color from cracking and flaking throughout the day.


100% PETA-certified cruelty-free and vegan. Made with just 15 or fewer ingredients per base formula. (Read more about our Clean15™ Guarantee.)

Make It Look Flawless

Apply to clean, dry lips and let set for 5-10 minutes before eating, drinking, or applying more lip product. Use within 12 months of opening.


Tip from Sarah: For flawless application, use the pointed edge of the wand applicator as a psuedo lip liner and then fill in the rest using the broad side of the wand applicator as normal.

15 or Fewer Ingredients Per Base Formula

Coconut Alkanes, Isododecane, Hectorite Clay, Polypropylsisesquioxane (silicone to coat pigments), Trimethylsiloxysilicate (silicone to coat pigments), Fractionated Coconut Oil, Shea Butter, Sunflower Seed Wax, Argan Oil, Vitamin E, Iron Oxides and/or FD&C Pigments, Titanium Dioxide

Overview + Application
Demonstration

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Reviews

4.6

Rated 4.6 out of 5

Based on 295 reviews